BC Securities Commission
Fraud Awareness Animation​​​​​​​
FESO partnered with One23West to translate financial fraud mechanisms into a clear, broadcast-ready animation system for a vulnerable public audience, under the authority of the British Columbia Securities Commission.
Turning awareness into characters
The challenge was to help seniors understand key scam tactics through song animations that live inside a mobile screen. FESO transformed detailed information into dynamic animations and intuitive visual storytelling, allowing viewers to grasp the message quickly at a glance.
Characters
that speak
Lip-sync animation designed for mobile-scale legibility. Facial articulation had to be legible within a confined frame without becoming visually cluttered. For an audience already under stress, every timing decision and level of detail had to reinforce clarity, not compete with it. The animation needed to feel human and credible without overwhelming the composition.
Ready for any platform
Animations were delivered modular and adaptable, optimized for social media, web, and internal platforms. FESO made sure the motion could be easily repurposed across formats, keeping the content consistent and effective.
Engagement that works
The campaign achieved strong engagement and coverage, proving that motion can turn complex, sensitive topics into content that’s clear, trustworthy, and easy to follow, while keeping audiences attentive and informed.
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